AI powered food innovation
Since we graduated as industrial designers, nothing has revolutionised innovation practice as much as AI. It can accelerate the innovation journey in unprecedented [...]
AI in food
In an era where Artificial Intelligence (AI) is revealing its limitless potential day by day, it's intriguing to consider its profound impact on [...]
Regenerative and Organic Food Branding
Most food marketing professionals feel it coming; a transformation in agriculture is going to take place. The call for a new agricultural reality [...]
Food trends 2024
Food innovation often starts with food trends. Understanding how our way of eating and producing food is changing is central in the ongoing [...]
5 tips for successful food innovation
Food innovation – the journey is as important as the end result Are you responsible for food innovation within your organization? [...]
Green Food Design Method
Sustainable innovation in food is becoming increasingly important. But how do you create impact that really matters? To approach sustainable innovation holistically, fact [...]
Food trends 2023
Every year we share 5 food trends on our blog. As a preview for the year 2023 to come. For the complete story, [...]
Food trends 2022
In this blog we share five food trends for 2022. This is a little hint of our on-going food trend work. Curious about [...]
Brand development for food start-ups
For food start-ups it is extremely important to have a convincing story that clarifies why your company is here and what promise it [...]
Supplier & customer co-innovation in food
More often customers and suppliers are working together to achieve innovation throughout the chain. In food, too, we see retailers and food producers [...]
Food trends 2021
In this blog we share five food trends for 2021. This is a little hint of our on-going food trend work. A foretaste. [...]
Remote brainstorm workshops
Many innovation or brand positioning projects start with live ideation or brainstorm sessions. Today, in corona times, this is not viable. Therefore, we [...]